Fox Family Heating & Air

Our ongoing year-long SEO project revolves around a strategic collaboration with Fox Family Heating, Air Conditioning, and Solar, a prominent player in the HVAC industry in the United States. The core objective of this venture is to substantially augment the company's search engine visibility and organic traffic.
8500
number of site visits per month
820
referring links
Fox Family Heating & Air

Company and project objective

Since its establishment on September 10, 2015, Fox Family HVAC has emerged as a reputable force in the HVAC sector. Operating across the United States, their commitment to quality service and customer satisfaction has firmly positioned them as a sought-after choice for HVAC solutions.

Customer goal: Increase search engine traffic

Our strategy

Our comprehensive project strategy encompasses a wide array of tasks, tailored to Fox Family HVAC’s specific requirements:

Expert commentary
Alex Weston
Head of SEO
The main request of the client was to occupy the top 3 Google search results in Sacramento, CA, and also to enter the local pack. At the start, we fixed the technical errors on the site, added and expanded the content on the landing pages, and started to place local links on the site. The main focus of our work was on the optimization of blog articles and the writing of new traffic-generating content. The traffic to the site increased by 1.5 times from the start of SEO work

Progress

01

Technical SEO Audit

A comprehensive analysis of the website’s technical framework is initiated to identify and rectify potential issues affecting search engine performance.

02

On-Page SEO Optimization

Precise on-page SEO techniques are applied, encompassing the refinement of meta tags, headings, and internal links to elevate search result rankings.

03

Technical Issue Resolution

Priority is given to addressing and resolving technical anomalies on the website, ensuring seamless functionality and improved search visibility.

04

Landing Page Optimization

Enhancement of landing page content and user experience to deliver informative and captivating interactions.

05

SEO Strategy Development

Formulation of a holistic SEO strategy involving meticulous keyword research, localized optimization, and the augmentation and creation of content.

Results

The collaborative year-long partnership with Fox Family Heating, Air Conditioning, and Solar has yielded transformative outcomes that underscore the potency of our strategic SEO approach. The project’s overarching goal of amplifying search engine traffic and local visibility in Sacramento, CA has been met with resounding success, driven by meticulous planning and execution.

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