Keyword Research
The promotion and optimization of websites for various types of businesses always begin with one of the most important actions that should be included in the strategy. This involves keyword research services, which is the process of determining which search queries the target audience frequently enters into search engines to find companies, websites, and brands similar to a specific business (for subsequent service orders or product purchases).
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What is Keyword Research?
When ordering search engine optimization, it is essential to remember that this is the foundation of any online marketing campaign. By hiring our SEO agency, you can be assured that our specialists will handle content optimization at a high level, increase the business’s ROI by implementing the right and highly relevant keywords, and very likely achieve excellent search results on Google and other popular online systems. The process of performing keyword research services begins with finding specific phrases, quotes, expressions, and mini-sentences suitable for a business wanting to grow and thrive on the World Wide Web. Identifying universal and nationwide or even global topics or long-tail keywords is a lengthy procedure that requires a certain amount of time. Our SEO experts, in turn, know precisely which keywords or phrases are local, searched by people in a specific region, high-frequency, medium-frequency, or low-frequency, and entirely suitable for the business’s theme. Keyword research is necessary not only for small businesses but also for medium and large organizations, enterprises, and firms serving clients only in specific cities or states. In any case, such a common practice as SEO keywords research implies the process of collecting, analyzing, and optimizing relevant keywords for websites of brands, companies, corporations, and various businesses that want to become known, popular, famous, and leaders on the Internet.
Integrating Keywords into Your SEO Campaign
Using the SEO keyword research stage for each business project plays a crucial role. This stage of digital marketing is considered essential and cannot be bypassed. The entire keyword research process involves collecting, analyzing, and subsequently implementing words, phrases, quotes, expressions, and other informational propositions into the overall content posted on the web resource. Essentially, various other SEO services cannot be performed without keyword analysis. Additionally, the integration of words occurs directly on the business's website to ensure maximum organic traffic influx. Our specialists implement keywords in titles, texts, posts, articles, metadata, and other informational materials.
To ensure full content optimization, our experts will certainly use gap analysis and a full SEO audit, which will aid in promotion. The selection is made by choosing the most priority words for each type of business. Essentially, our optimize represents an increase in the relevance of all texts, posts, articles that will be published on the website in the online space for Internet users and online robots, such as Google. For the target audience, this means gaining constant access to useful, original, unique, and high-quality materials that fully correspond to the search intent.
Today, technical SEO consists of actions such as changing the site's structure, updating the overall keyword strategy (modifying titles, subtitles, metadata, etc.), making corrections to sections on the brand or company's web resource, and altering the SEO campaign as a whole. Thanks to technical optimization performed by our professionals at a high level, it is possible to significantly influence the increase in the website's speed, make it more user-friendly for online robots, and emphasize the simplicity of use overall.
It is known that keyword opportunities in optimization are virtually limitless. Therefore, using the link building service, it is possible to select phrases, words, or quotes that will attract the audience's attention. Building a link mass will help achieve greater reach on the website, increase traffic, attract new visitors, and engage them in the online shopping process. By implementing anchors, our specialists aim for the user to transition from an external site directly to the one where they can purchase a product or order a service they are looking for.
A specially designed action plan from experts enables businesses to rank high in search results for local queries that explicitly specify a particular location or city. Typically, when developing strategies, about half of all keywords are local queries. However, for publishing them on various pages, some of the low-frequency, medium-frequency, or high-frequency keywords are selected based on the business goals set.
We are chosen
More than cases
The budget for website promotion depends on various factors. We will form a complete list of work and estimate the cost.
We will increase the number of applications by at least 15-20%
Reduce the click price by 25-30%
Decrease the conversion price by at least 20%
Our Keyword Research Services
By turning to our specialized company, you can not only order the main service of collecting key phrases and words but also get an analysis of user-relevant search terms and an audit of search volume (to find out how many times a month people in a given state, city, or country search for specific target queries) and more. Essentially, our professionals create lists of all relevant words and their combinations, prioritize them based on complexity and popularity, identify the goal, measure effectiveness (track indexing and changes in words with the possibility of editing or correcting metadata to achieve the set goals), and much more. All our company’s services are performed at a high level depending on the business tasks and goals of our clients.
SEO Keyword Research
In the world of marketing, the strategic use of popular, important, relevant, thematic, and varied frequency priority keywords is a crucial step to increasing a website’s visibility on the Internet, enhancing its online presence, and attracting a broader audience (as well as boosting other metrics). Implementing SEO keywords is a current opportunity to achieve excellent performance for the growth of a business website on the World Wide Web. They play a key role nowadays because more and more people worldwide search for specific services or products through popular and well-known online systems.
Keyword Strategy Development
Such a strategy encompasses every single decision made by experts based on findings in the business project regarding collected keywords. Whether it is the content that a specialist plans to create or the need to track results in Google Analytics, the strategy is about finding and selecting such keywords that are relevant now and in the future (over time). This is necessary to get a large amount of traffic and ensure that users find the company or brand website faster (because with the correct selection of words, the web resource will rank higher in the results of online systems, making it more noticeable, visible, and recognizable to the audience as a whole).
Long-Tail Keyword Optimization
Long keywords consist of three or more words. These are queries where each subsequent word means something, reflecting thematically and logically connected to the primary query. Internet users enter such mini-phrases in the search bar of an online system, wanting to find the necessary and important information, specific product, or service. These phrases often have a commercial component rather than a general one. Our specialists always select relevant combinations of several priority words on the business topic, contributing to a sharp reduction in competition for search queries. Our experts also use such phrases for competitive analysis. Essentially, this tactic is an excellent basis for business promotion, as it raises resource positions, increases conversion and traffic.
Gap Analysis
This service is an essential part of the business website analytics. The main task is to understand the strategic plan chosen by competitors and how to identify them. Comparing competitor sites to determine their effective and ineffective SEO implementations helps understand which other words to select, which services to engage to achieve maximum results in success. This analysis, performed by our professionals, includes several key points, such as identifying missed keywords, determining backlinks that can be replicated on the site, traffic research (target pages of competitors), and content (the volume provided by competitors, their metrics, word volumes, LSI, and other words).
Why Choose Elit-Web for Keyword Research Services?
Our professionals are ready to apply their extensive experience from managing various business projects to deliver this crucial keyword research service at a high level. Our specialists will utilize their years of expertise and the ability to conduct thorough and comprehensive analysis using their skills and knowledge. Experts will ensure internal checks and compliance with the requirements for online bots.
Our team of competent and qualified professionals will implement a comprehensive promotion strategy starting with the development and creation of a personalized plan that includes all necessary activities to achieve all business goals. All optimization actions taken by our experts are aimed at improving the website’s rankings and attracting additional paying audiences through Google and other online systems.
By contacting our specialists, you can count on continuous optimization processes throughout the business project. The promotion will be carried out within the agreed timeframes. Our professionals will be available to each business owner 24/7. Our agency provides support at any time convenient for the client, day or night, and our specialists will gladly and thoroughly answer all questions of interest to the customer.
Frequently asked questions
What is included in your keyword research services?
This essential service offered by our company includes not only the research process itself but also detailed collection, audit, and analysis. Initially, preliminary work is conducted to compile lists in spreadsheet format. The found keywords are then categorized into groups—priority, high-frequency, low-frequency, medium-frequency, relevant, irrelevant, suitable, thematic, etc. Later, specialists select the best keywords (and the number to be used on the website for promotion) as well as those used by competitors. All are formatted into a spreadsheet and rechecked for final selection.
How long does the keyword research process take?
The process can take varying amounts of time, depending on factors such as the business website’s volume, competition level in the niche, and initial business goals. For example, analysis or planning may take several hours. Data collection can take at least 4-5 hours. Creating keyword lists is a challenging process involving our entire team (can be done within 3-5 hours). The final check and refinement of all relevant words, phrases, expressions, quotes, and sentences can take about 2-3 hours. Overall, the procedure takes from 7 to 20 hours but may vary depending on the project’s complexity and the experts’ experience.
Can you help with keyword research for existing content?
Our expert company can not only provide this service at a high level but also complete it in the shortest possible time, depending on personal agreements. If the text content is already written, composed, or developed, the service of selecting relevant, suitable, and thematic words is feasible. Specialists will perform the work considering all factors, advantages, and features of the specific business. All selected words for existing content will be relevant, informative, useful, have different frequencies, and will be integrated into texts, articles, posts, and other written materials as needed by experts.
How do you choose the best keywords for my business?
An effective keyword strategy for each individual business is where our experts start. To provide the service, our specialists can use various methods. For example, experts may use special free online services. Our professionals can also utilize paid online systems that automatically select keywords based on provided data. Additionally, our experts select low-competition and long-tail keywords, strive to create lists with local phrases and keywords, use special spy programs on competitors to identify important and relevant keywords, and conduct systematic SEO audits.
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