Zebra CBD is a leading company in the CBD industry, dedicated to providing premium, high-quality CBD products that prioritize transparency, efficacy, and customer satisfaction. With a commitment to excellence and a focus on natural wellness solutions, Zebra CBD has emerged as a trusted brand among CBD enthusiasts and health-conscious individuals.
At Zebra CBD, quality is of utmost importance. They source their hemp from organic farms in the USA, ensuring that all their products are free from harmful chemicals and contaminants. Rigorous testing and comprehensive lab reports accompany each product, giving customers the confidence they need to make informed choices about their well-being.
Customer goal: Increase search engine traffic.
After conducting a thorough analysis of the CBD and Cannabis market niche in the USA, we have identified the main competitors and formulated the growth points for our client’s project.
To achieve our strategic goals of increasing website traffic, our specialists have decided to undertake the following tasks:
To enhance the site’s visibility and search engine rankings, we conducted a thorough keyword research and technical audit. Implementing the findings, we strategically optimized the website’s structure, ensuring that each page was optimized for relevant keywords and user-friendly. Additionally, we paid special attention to title and description optimization, creating enticing snippets that compelled users to click through to the site.
Recognizing the value of informative content, we prioritized content writing and interlinking. By creating relevant and engaging blog posts, we not only established the brand as an authority in the industry but also improved internal linking to product pages and category pages. Concurrently, our dedicated link building efforts helped strengthen the site’s authority and domain credibility.
In addition to the existing efforts, we recognized the importance of targeting local audiences and leveraging location-based search opportunities. Implementing a robust local SEO strategy, we optimized the website for location-specific keywords and created targeted landing pages for different regions. Furthermore, we focused on building high-quality local citations across relevant directories and platforms to enhance the site’s local visibility and reputation.
Our strategic efforts bore fruit as the website’s traffic skyrocketed, quadrupling since the project’s inception. The incorporation of various microformats for product pages, such as reviews, products, and FAQs, contributed to enhancing the site’s search engine visibility and user experience. The website’s notable progress has firmly established it as a major contender in the niche, further solidifying its position for continued success.
